Archive for the ‘Business’ Category
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Build your website with an Internet Marketing Strategy
Think of your website as the hub for your Marketing and Branding activities. No matter what marketing style you are using—direct mail, email, referral generation, PR, cold calling, etc.—this style is driving buyers to your website. Your website is the portal by which clients and prospects are using to learn more about you and your services.
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Who is your target market?
Doing business without defining your “Target Market” handicaps you and will prevent you from reaching your objectives, increasing your sales or growing your market share.
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What is Extraordinary Customer Service ?
In today’s economy, poor customer service hurts your business more than the downturn
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Reaching your business goals in tough times!!
The first half of 2009 is over and we are well into the summer months.
This is a great time to review your business goals for the year and your results for the first half of the year. Are you on track? If so, great! Pat yourself on the back. If not, Why? What do you need to do to get back on track and ensure success for the balance of 2009? -
Defining your Company Values!!
In the last few week we discussed how to define a great Mission Statement and we covered the importance of a great Vision Statement. This week we will focus on your Company Values. Values: Strong values will be those which actually operate in practice. Your company values underpin the vision and the mission. No business [...]
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The Seed – A story of Business Values and Morals
I found this article thought provoking and gained renewed inspiration from reviewing the 8 stated fundamentals Author Unknown posted by David Anderson of Okanagan Trainnng Solutions. Solutions The Seed A successful business man was growing old andKnew it was time to choose a successor to take over the business. Instead of choosing one of his [...]
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Your mission statement for your business!
Last week we discussed how to define a great Vision Statement. This week we will focus on the Mission Statement. Mission Statement: Your Mission Statement is the route to the destination of your company a particular expression of the mission that is specific to this business given its history, context and circumstances. It is a [...]
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Defining a great vision statement for your Business
This post I’d like to discuss the Vision Statement for your business. So you need to ask yourself a few key questions: What is the purpose of your business? Does it represent your core values as a person? Does everyone who works with you know what your Vision is?A Vision statement is usually the first [...]
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Spending Money on Technology is an Investment!
In the latest Microsoft TV commercial Sean Durfy, President and CEO of WestJet, is asked “how do you keep your vision alive?” He says with 7500 employees all over the US and Canada, “we can’t look at everybody’s eyes anymore. We now look at technology as a strategic driver of the company. If you don’t [...]
