Archive for the ‘Marketing’ Category
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TouchPoint Marketing Kelowna
Every point of contact with your current and prospective customers is a markeitng “TouchPoint” to build your business. They range from ads, websites, and sales process experience, to how you answer the phone.
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Video Marketing the next big thing on the Internet
Video marketing is quickly becoming the tool of choice for the next generation of Internet Marketing. It is poised to replace or seriously reduce almost all written text on the web. So the questions is, how do you take advantage of this powerful advertising medium and apply it to your business?
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Build Your Business – Out market and out sell your competition!
A powerful well articulated sales message combined with a systematic marketing strategy allows you to fully leverage your investment in your team, time, and money for each prospect and customer. It will also allow you to out-Market and out-Sell your competition. Today’s fast-paced climate demands that you develop a marketing strategy which allows you to [...]
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Build Your Business – Raise your Celebrity Status!!!!
In this tough economic climate it is very important to continue to market your products and services, and to raise your so-called ‘celebrity’ status for yourself and your business.
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Build your website with an Internet Marketing Strategy
Think of your website as the hub for your Marketing and Branding activities. No matter what marketing style you are using—direct mail, email, referral generation, PR, cold calling, etc.—this style is driving buyers to your website. Your website is the portal by which clients and prospects are using to learn more about you and your services.
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Top 10 Internet Marketing Strategies
Over the past 15 years the internet has become a major marketing tool that can no longer be ignored. The internet is the most cost effective way of using your marketing dollars and putting your company and its products and services out there for others to find. But without a little knowledge on how to tap into this very effective medium and a strategy to implement your plan, you will not be found and can end up wasting a lot of time, effort, and money.
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Who is your target market?
Doing business without defining your “Target Market” handicaps you and will prevent you from reaching your objectives, increasing your sales or growing your market share.
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What is Extraordinary Customer Service ?
In today’s economy, poor customer service hurts your business more than the downturn
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A Guide to Choosing Colors for Your Brand
A Guide to Choosing Colors for Your Brand by Dmitry One of the key elements of building a strong brand is color selection. Every color has a different feel and various associations. By choosing a color or a combination of colors for your brand identity, you will take on those associations. Colors will evoke certain [...]
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The Simple Business Card
In this technical age with instant communication, cell phones, email, the internet, Facebook, Twitter and the like, it seems that the more people are into technology the less attention they pay to the old standby – the simple business card. In a recent business meeting I saw people struggling to find their business cards, or [...]
